Challenges facing Franchisors- and How to Overcome Them!

Join us on March 4, 2019 for a great presentation regarding “Challenges Facing Franchisors- and How to Overcome Them!”

This session will be focused on Franchise Development: “The How, When and Where Guide to Growing Your Brand”. This program is open to all franchisors. Theresa brings a wealth of knowledge that can help you focus on selling franchises, even if it’s your first one.

It takes more than legal compliance and a handful of documents to be a franchisor, you need franchisees. Where do you find them? Theresa Huszka, Senior Consultant of MSA Worldwide, will share you 19+ years of franchise development experience providing insight and practical guidance how to jumpstart your franchise marketing program

Event Date: March 4, 2019
Time: 11 am – 2 pm
Location: Hilton Garden Inn, 2 Forbes Road, Woburn, MA

More About Theresa

She has 19+ years of experience in franchising specializing in Franchise and Business Development, focusing on program evaluation, goal setting, system development and implementation strategies. She has worked with both new and established brands providing assistance setting and achieving realistic development goals through careful planning and methodical implementation.

She was the Director of Franchise Sales Development for TSS Photography, the leader in youth sport, school and event photography where she implemented a complete redesign of their franchise development program. Before TSS, she was EVP of Development for Cianci European Eatery, a joint partnership with MFV Expositions and joined MFV Expositions as Director of Development to head up the development and launch of its sales automation software,

She also VP of Franchise Development for SmallBizPros, parent company of Padgett Business Services and PayTrak Payroll Services joining the team in 2002 to redevelop their franchise development programs and began my franchise career at ProForma, a leader in printing and promotional products.

She is a graduate of the International Franchise Association’s Certified Franchise Executive (CFE) program and has been a regular speaker for the IFA and Franchise Update Media group on the topics of lead generation, effective resale programs, effective franchise sales processes and candidate profiling. She teaches CFE-accredited symposium on utilizing technology in franchising, co-authored an article for Franchise World magazine and participated in Caliper Human Strategies study on sales excellence in Franchise Development.

REGISTRATION is required and lunch will be provided.

NEFA Members: $45
Non-Members: $60